McLaren Honda Formula 1 Team announces an exciting new partnership with Chandon, signed today. As one of the most successful teams in Formula 1 history, McLaren meets Chandon, one of the iconic Maisons of Moët Hennessy, which is part of the LVMH group. The partnership perfectly highlights Chandon’s open spirit, ‘joie de vivre’ and spontaneous approach to life.
The partnership is a long-term, global collaboration that will bring Chandon’s sparkling attitude to the famous McLaren Honda Formula 1 Team. The partnership was made official today at the McLaren Technology Centre in Woking, Surrey, England. It was signed by Christophe Navarre, Chairman and CEO of Moët Hennessy, and Ron Dennis, McLaren Technology Group Chairman and CEO.
“The McLaren Honda Formula 1 Team’s story is characterised by human endeavour, filled with heroic champions who have stood on sport’s global stage. This is a team that seizes the moment and remains open to new challenges,” said Christophe Navarre. “Chandon couldn’t be happier to partner with the McLaren Honda Formula 1 Team. This is a rich new occasion to bring our fans together around the world, and to enjoy the depth of this connection.”
Ron Dennis said: “It is extremely exciting that Moët Hennessy has chosen to join with the McLaren Honda team through Chandon to form a unique, long-term partnership. The fit between Chandon and McLaren Honda is a natural one, with both sharing a passion to innovate in whatever we do, combined with a unique style and approach. It is a great privilege for everyone at McLaren Honda to partner with Chandon, one of the iconic brands in the prestigious Moët Hennessy portfolio.”
Chandon was founded on this spirit of openness and collaboration: the kind that invites outstanding, fruitful encounters. Renowned oenologist Renaud Poirier set out to explore the world and find the best terroirs to create sparkling wines. He first arrived in Mendoza, Argentina in 1959 and collaborated with local winemakers, adapting traditional French winemaking know-how to local varieties. The result, thanks to this versatile openness and laid-back approach to doing things differently, was an exceptional new breed of local sparkling wines. Today, more than 55 years later, Chandon’s vineyards are present in Argentina (1959), the US (1973), Brazil (1973), Australia (1986), India (2013) and China (2014). An authentic and respected brand, Chandon wines are enjoyed around the world.